Are related Ads really more effective?

Now this is a surprise really - or is it not? We all know that changing ads and format helps cure banner blindness. Maybe out of context ads have a similar effect. So if you are on a site about cars and get ads not focused on the latest tune ups but dog food - you might find this attractive just because its destracting…

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Google thinks its bad news that Yahoo! stock is moving up?

Just “ran” into this on webpronews.com. Take a look at the Google ads next to the main story.

even if it's not good news, it's good news to know

Really liked this coincident…

Yahoo Moving On Up The Stock Charts

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Scrum – how to simulate a start up in a big company

Although the rugby world cup takes place right now and UK television is full of it – the scrum I’m talking about is not related to this sport.

I’ve had the chance to attend a Yahoo! training this week in London, to learn scrum, an agile software development method.
There is tons of information out there if you want to get an idea of what scrum is.

This is a preview of Scrum – how to simulate a start up in a big company. Read the full post (431 words, estimated 1:43 mins reading time)

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